Our algorithm transforms
data into actionable insights
It works as if you have a data scientist on your branding team
Uma forma fácil
de entender o que
seu usuário pensa
sobre a sua marca
With the widget and research link, Purple runs research based
on its own methodology every day
It works as if you have a data scientist on your branding team
You can monitor real-time indicators of brand sentiment, declared behavior and perceived attributes
I want to track my Brand's results now
Purple Metrics is software that measures the hard-to-measure part of marketing such as branding and its impact on consumer behavior.
Brands install Purple Metrics on their own channels and the software surveys consumers every day to generate sentiment, behavior and brand bonding metrics.
Brands like Loggi, Linus, Banco Bmg and other clients love Purple Metrics for monitoring the results of their day-to-day marketing actions and using the data to create their communication strategies.
